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(as of May 14, 2025 14:51:30 UTC – Details)
IntroductionHi there, Amazon Ads Operators! I’m Rick Wong, the author of “Amazon Advertising: Advanced Tactics and Best Practices.” I operate an Amazon agency and sell on Amazon, and I recently sold my brand for a seven-figure. Unlike most authors writing about this place, I’ve lived and experienced it.Why did I write it?Originally, I developed this book as a SOP for my Amazon agency, SellerMetrics. Eventually, it turned into a book. You can bet that the stuff within is unique and offers a different viewpoint than the mainstream knowledge available. Its not the same old fluff. I wrote this for a variety of purposes, most notably to consolidate my opinions on Amazon Advertising and to increase awareness for my agency.
Lastly, I wish to pay forward to the people whom have previously helped me along this Amazon journey. My hope is that this book can help current and new sellers or Amazon Ads operators succeed.Inside these pages, you’ll discover:How to and when to use the different Amazon Ads Types (SP. SB, Video, and SD)How to use the Sponsored Product dynamic bidding strategiesHow to Analyze the different Amazon Ads Metrics (CTR,CVR,ACoS,TaCoS)Understanding lookback periodsCampaign Structuring, Scaling, and BudgetingAmazon OptimizationBids OptimizationPlacement OptimizationSearch harvestingDaypartingAdvance TipsSKCCatch AllHigh Low BidsLost Leader StrategyAdvance Amazon Ranking using PPCOrder your copy now and embark on a transformative journey to Amazon marketing mastery.
ASIN : B0CZJG7GQ4
Publisher : Independently published
Publication date : March 25, 2024
Language : English
Print length : 251 pages
ISBN-13 : 979-8320380629
Item Weight : 1.57 pounds
Dimensions : 8.5 x 0.57 x 11 inches
Customers say
Customers find the book incredibly detailed and packed with advanced topics, making it a worthwhile read. The content is easy to understand, with one customer noting it’s easy to manage and adjust. They appreciate the advertising section, with one review highlighting how it explains the basics of Amazon advertising.
AI-generated from the text of customer reviews
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